Profile: Ron Roley
Ron Roley, class of 2004, recently joined Nike where he helps
organize meetings and events worldwide. Working for the sports apparel
giant is a smooth fit for the 41-year-old former athlete who had to
earn money for his first pair of Nikes by picking up cans and bottles
and turning them in for cash. The youngster from Madras, Oregon, said
he "walked between Madras and Prineville picking up cans and bottles"
and was finally able to buy his running shoes.
After graduation from high school Roley received a scholarship from
George Fox University where he continued his running. A knee injury
ended his career, but Roley found something to take its place.
"I fell in love with bicycling," he said.
Roley took his new-found sport seriously and dropped out of George
Fox to train, joining the Olympic Development team in Colorado
Springs. "It went from a far out dream to a practical chance," said
Roley.
Although Roley didn't join the Olympics, the training started him
on a 14-year-career bicycle racing. He competed with the US National
Team in races across Europe and rode with a small professional racing
team in Belgium and France for eight years, giving him an opportunity
to travel extensively.
"It was a great experience," Roley said. "I didn't become famous,
but I survived."
For most professional bicyclists in situations like Roley,
retirement does not come with a huge bank account. In fact, for most
of the time he was racing, he "lived cheap" and was able to keep
racing thanks to the support of sponsors. One of those companies he
worked with was Nike, where as an athlete he did product testing.
Roley next turned to a job in promotion and worked with a company
in New Jersey where he represented professional public speakers. While
working in New Jersey Roley met the woman who would become his wife,
and the couple returned to Oregon. Finding a job was challenging,
Roley said, because he never finished his bachelor's degree. He made
the decision, nearly 20 years after dropping out, to return to
college, and enrolled at Portland State. It was not always easy, but
overcoming obstacles was something Roley was used to doing.
"I waited tables to put myself through school," he said.
After graduation he accepted a position with the Portland Art
Museum, where he created a community-based research project for
students as part of the department's research methods class: a win-win
situation for both the museum and the students, who had an opportunity
to gain "real world" experience.
Roley recently indulged his entrepreneurial spirit and began
developing a product around his passion for wine. While traveling in
Europe, Roley started collecting wine. When it came time to start
"displaying" his wine, he realized the only wine tags he could find
were cheap plastic models. Thinking there has to be a better way to
make wine tags, Roley developed a prototype made of stainless
steel. He created a new company, Atlas Wine Products International,
LLC www.atlaswineproducts.com
Today the company has several different sizes and styles of wine
tags that are sold online and soon, Roley says, the company hopes to
sign a deal with a major retailer. His wife, Laura, runs the
day-to-day operation of the company he founded.
Roley recently accepted a position at Nike that entails travelling
the world, and running events featuring most famous athletes. In all
ways, Roley says the job is even better than he dreamed. "I love it,"
he said.
He attributes his success, in part, to the fact that he returned to
the fact that he returned to college and got his degree.
"The education did help," Roley said of his time in the
Communication Department at PSU. Returning to classes after 20 years
"gave me confidence" and helped him land his job at Nike. "It is a
company that is so ahead of everything," said Roley. "It is a company
that takes care of its employees." Ron Roley is thrilled to be one of
those employees.
-- Tom Stevenson
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